Participating in a trade show is one of the most effective ways to attract new customers. Visitors, however, do not just walk into your booth, these simple yet effective seven activities can help you attract and keep visitors in your trade show booth and help you achieve your goals.
1. Caricature Artists
Everyone knows about the popularity of caricature artists from the Place du Tertre in Paris, but an exhibition stand can also be an unexpected but welcome attraction in an exhibition. People will be thrilled to get their caricatures made giving you the opportunity to talk to them and conduct business.
Now you can get caricatures made on tablets and notebooks, these digital pictures can be instantly shared by the person whose portrait has been drawn in social media, remember to include your company logo, product name and contact details on these pictures, social media will get you extra attention and added recall value.
2. Play a round of golf on a golf simulator
You always wanted to hit a ball, but never got a chance to visit a Golf course, likewise many visitors to an exhibition will have the same yearning; you can fulfill their wish by installing a golf simulator in your exhibition booth. See how many people throng in to try a round of golf, giving you all the people you need to meet and discuss your products. Golf simulators are easy to rent and come in many versions, to increase the competitive edge you can give out prizes to people who can hit a hole in one.
3. Touch-screen puzzle
Another sporting element that is very popular and attracts visitors are touch screen puzzles. People always like to try out new technology and games, put up a touch screen puzzle game on a large screen and see the stream of visitors entering your stand to try the game, a great time to talk to them. You can make it more interesting by handing out prizes to players who can complete the game within a stipulated time.
4. Install a virtual race track
No matter what your age racing is always fun, put up a virtual race track in your exhibition stand, this can be done even if you have limited space and see how easily you can get the attention of even the most serious visitor.
5. How about a relaxing massage
An exhibition can be a tiring business for exhibitors and visitors both place a massage chair in your stand and give your clients and prospect a relaxing massage, this is one thing they won’t forget in a hurry. Massage chairs can be rented online and come with a chair and an operator, so its quite easy to get one at an exhibition.
6. Hand out treats
One thing that people crave during a busy exhibition is a cup of hot beverage or a snack. You can attract a large number of visitors by offering a hot or cold drink or a snack, and while people are having a sip or a bite you can engage them in conversation, believe me they will be interested because you are the host.
7. Hire a fairground attraction
Everyone likes fairground attractions like trying to grab a goodie from a grabbing machine. These machines are easy to rent with lots of companies offering them at good prices on the internet. You can announce your attraction in the exhibition ground and the goodie can be a sample of your product.
With interesting activities you can ensure that visitors will not simply walk past your exhibition stand, the seven activities suggested in this blog is just a small sample of the many possibilities that exist to get more visitors into your exhibition stand, and you can be as inventive as want without being too quirky.