Exhibitions is one place where you can see marvels of design and engineering at one place, at no other single place does one get to see so many different layouts, shapes, configurations or shapes. An exhibition stand can be as simple as a plain wall to complex designs which call for serious architectural and engineering acumen. The thing that really separates exhibition stands apart from other types of construction activity is that an exhibition stand is built to be used for only a few days, after the show the exhibition stand is pulled down and the process of preparing for the next exhibition starts all over again.
This is what makes the jobs of exhibition stand designers and builders so interesting, they get to come up with new designs which throw up fresh challenges to the installation team and at the end of the day the reward is a great buildup and a satisfied client. To be able to do this job correctly and creatively exhibition companies need to have experience in successfully completing complex projects as well as a team that is dedicated and committed to the job, companies that have a solution for every kind of exhibition stand requirement, be it a simple display wall or a 5,000 sqm multi level structure. Expo Display has this kind of experience and commitment to quality of design and execution in the Middle East, in this blog we shall discuss about the many different kinds of exhibition stands that one can get for an exhibition using the knowledge gained by us over years of building stands at exhibitions, you can take advantage of our insights into the many different kinds of exhibition stands you can use, depending on the type of exhibition you decide to participate in and also your timelines and budget.
Three side open exhibition stands
A three side open exhibition stand has one wall and usually is located on the corner of three aisles. The advantage of such a stand is that visitors walking past on all the three aisles get to see your stand and products as they pass through your stand.
These stands normally cover a smaller space and you get to display your graphics on one wall only. So this kind of stand gets more footfalls but due to less display area you must have a good sales team who can talk to and convert buyers.
Single side open exhibition stands
Single side open exhibition stands are the most common form of exhibition stands that are offered by organizers to exhibitors. These stands have three walls and are open to an aisle. The exhibition stand has three walls on which graphics can be displayed and can also accommodate a small sitting area for meetings. These stands are usually sold by the organizers as a shell scheme and come with carpeting, basic furniture, electric power point and lighting. These stands are the cheapest type of exhibition space and ideal for first time exhibitors or if you are on a budget.
The drawbacks of these exhibition stands are that they are usually one of many similar stands in a row and don’t have individuality to stand apart, they are also small in size and lack floor space. To get the right amount of traction in these stands you must get your graphics designed very well so that they attract visitors to stop and look at them giving you the opportunity to talk to them.
Walk through exhibition stands
Walk through exhibition stands are rare and normally located between two rows of shell scheme stands. These kinds of exhibition stands have more floor space and as visitors actually walk through your stand you get a better chance to speak to them. These stands also are deeper and have two sidewalls which can be used for displays.
The challenge with walk through stands is that they are used as a passageway between two aisles or halls and can be used by visitors as a common space. The graphic displays of these stands must be very vibrant and attractive and it is better still if the exhibition stand designers create innovative design elements and activities for the stand that will compel the visitors to stop to have a look, but stand personnel must be alert enough to ensure that the crowd does not build up too much.
Two side open exhibition stands
A two side open exhibition stand is usually located at the intersection of two aisles giving the stand access to visitors from both the aisles, this means such stands get more traffic and gives you more chances of creating new customers.
Two side open stands have less display space as they have only two walls to place their graphics on, but if your graphics are well designed and products displayed ingeniously these stands get a lot more eyeballs and you can convert a lot of visitors.
Island exhibition stands
Island exhibition stands fall under the space only category, these are large areas of bare exhibition space open from all four sides where you have to get the stand designed and built from scratch. Such stands are perfect for companies that have a large product range to display, have the resources and budget to get a custom designed stand built. With an island exhibition stand you will get the attention of all the visitors who enter the exhibition and gives out the message that you have an eminent brand.
Island exhibition stands take time and effort to design and built, but if you work with professional exhibition stand building companies like Expo Display then the hassles of executing an island stand successfully is a walk in the park.
Multi level exhibition stands
Multi level exhibition stands are the most expensive and complex form of exhibition stands. These stands have an extra mezzanine floor thus increasing the usable area of the stand. These stands are designed to impress visitors who identify these stands with the stature of the brand. These stands have large display areas which are used by exhibition stand designers to show large graphics and product displays. The upper floor can be used as a meeting room, hospitality zone or a VIP area adding prestige to the exhibiting company.
These stands have to be designed keeping in mind restrictions regarding height and load, the mezzanine floor has to be constructed with utmost care and precision so that it is structurally sound as scores of people may be using the upper floor at any given time. Due to the size and structural demands these stands can be quite expensive and difficult to build. Expo Display has the experience and the bandwidth to build structurally sound amazingly designed multi level exhibition stands at any exhibition venue in the Middle East.
Choosing the right exhibition stand
Now that you know about the different exhibition stands that are available, you can take a knowledgeable decision about the kind of exhibition stand that suits your exhibition requirements and budgets. We have a whole range of exhibition stand solutions right across various price ranges. We can also help you choose which kind of space to book for an exhibition as many exhibition floor plans are confusing. We offer customized solutions in modular exhibition stands and low cost portable exhibition stands, our modular and portable exhibition stands can also be rented so that you can choose a solution that is just right for you.